We hope everyone had a wonderful holiday last week and an amazing start to the biggest selling season of the year. In light of the holiday selling season–the Soldsie team put together a blog post on 6 Eye-Opening Stats About Holiday Shopping for you to read.
From the Networks
Facebook may be testing new call-to-action buttons for video ads. Some videos are now overlaid with “tap to go to this site.” SocialTimes.
Facebook also appears to be testing a new admin panel for pages’ messaging. It functions like a CRM tool, allowing users to add keywords and notes to the message. SocialTimes.
Instagram is testing support for multiple accounts on Android. The feature allows users to add accounts in the app’s main settings, then browse and post from different feeds. Mashable.
From Everyone Else
Amazon reveals prototypes for its Prime Air delivery drones. Weighing 55 pounds, these drones use “sense and avoid” technology to drop off packages weighing up to five pounds. USA Today.
Retailers rolled out Cyber Monday deals as early as Saturday, riding high from strong online sales. Initial data shows that more people shopped online than in stores. USA Today.
E-commerce companies are hugely benefiting from referral traffic from Pinterest. Retailers like Dot & Bo and Kleinfeld Bridal see 73% and 63% of social traffic from Pinterest, respectively. Wall Street Journal.
This week we’re featuring boutique eyewear brand, RAEN. Based in Southern California, RAEN handmakes and designs modern eyewear from vintage styles and beyond. RAEN frames are made of the highest quality materials and finished with market leading Carl Zeiss Vision lenses. RAEN’s eyewear has been featured in publications such as GQ and Vogue.
RAEN has over 53K followers on Instagram and uses Have2Have.it to help their followers discover products on their website. Follow them on Instagram here and discover their brand through their beautiful photos.
This issue was curated by Alan Fong and Jenny Xie from the team at Soldsie. Learn more about our social commerce tools on Soldsie.
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