Soldsie Digest – Graduation Gift Guide, IG Gets Masked, and Google Thinks Ahead

From Soldsie

Grad’s Cool: We’ve rounded up a “Graduation Gift” guide that features some of IG’s most fabulous finds, shoppable via a click and Have2Have.it! Soldsie Blog

Doin’ the Most w/ Mobile: a primer on how to market to modern customers on mobile devices. Soldsie Blog.

From the Networks

Facebook presses pause. The social media giant delays original video release date. Recode

Instagram changes faces. The image-sharing social media pioneer releases “face masks” for its Stories feature. Bloomberg Technology

Twitter asks permission. The short-from social media platform now allows you to disable its analysis of your data for the purposes of ad tailoring. engagdet

From Everyone Else

Google thinks ahead. The digital omnibrand’s “Smart reply” enables suggested email auto-responses. The Washington Post

Net A Porter joins the jetset. The luxury ecom industry leader launches Jet-A-Porter capsule in collaboration with French ready-to-wear brand Chloe . The Telegraph UK

Spotify gets “artificial”. The online streaming music powerhouse acquires AI startup Niland in bid to outpace Apple Music . CNBC

Featured Store

@_MissCircle_ covers all 360 degrees of hot, body-conscious dressing. From bold mini-dresses to statement-making sheaths, their assortment will have you turning heads. Based in NYC, they are largely inspired by the splashy glam of the young celebrity set, but at their prices you don’t have to be a star to shop the collection. To top it off, that safari green little bandage number that you just spied on IG? It can be yours in just a click because Miss Circle is using Have2Have.it to make your social shopping experience seamless!

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This issue was curated by Kibwe Chase-Marshall from the team at Soldsie. Learn more about our social commerce tools on Soldsie.

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If you have anything to submit or would like to be featured please email us at hello@soldsie.com

Time to #gifturgrad with Have2Have.it!

For graduating students all across the country, summer is most endearingly signaled by a sunny day spent in cap-and-gown, receiving a diploma or degree. Show the class of 2017 just how proud you are of their accomplishments by selecting from our curation of gifts available via Have2Have.it for Instagram.

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Soldsie Digest – How to Target Mobile Customers and Skincare Brand TATCHA on Have2Have.it

From Soldsie

Get smart about your small business. Here’s how to market to modern customers on mobile devices. Soldsie Blog.

From the Networks

Facebook debuts Latest Conversations, a Twitter-like feature that shows the latest public posts about trending topics from users all around the world. TechCrunch.

Instagram upgrades its mobile website, allowing users to share photos and use the Explore tab. TechCrunch.

Snapchat allows outside ad partners to sell sponsored geofilters, or location-specific filters. Business Insider.

Snapchat rolls out Limitless Snaps and Looping Videos, allowing users to share photos and videos for an unlimited amount of time. VentureBeat.

From Everyone Else

Amazon is poised to unveil a new Echo with a touchscreen and video calling abilities. Wall Street Journal.

Pinterest adds Visual Guides to Lens, its live camera search, that makes it easier to look up specific parts of what’s being captured. TechCrunch.

Waze lets you record your own voice for directions and allows you to customize instructions. Engadget.

Featured Store

On a trip to Kyoto, Harvard Business School graduate Victoria Tsai had a chance encounter with a modern-day geisha that introduced her to an ancient Japanese beauty philosophy. She founded TATCHA to provide luxury skincare grounded in this world of craftsmanship. Splitting her time between the Bay Area and Japan, Tsai works with scientists, researchers, and geishas to create gentle formulas. Now @tatcha connects its 141,000 Instagram followers to revolutionizing products through Have2Have.it.

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This issue was curated by Patrick Gartner from the team at Soldsie. Learn more about our social commerce tools on Soldsie.

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If you have anything to submit or would like to be featured please email us at hello@soldsie.com

Soldsie Digest – TV Time for Facebook and Snapchat, SunnyCo Breaks the Internet, and The Real Real Gets “Real”

From Soldsie

Big E-Smalls: Expert Erika Jolly Brookes curates some exciting tips for mobile that keep you and your digital small business thinking big! Soldsie Blog

From the Networks

Facebook gets tubular. The social media giant readies itself to take on the the digital television frontier. Business Insider

Snapchat changes channels. The temporary message-sharing social media wunderkind reportedly inks deals for future stream TV content. cnet

From Everyone Else

Google loves mom. The digital omnibrand releases a photo-montage feature just in time for the Mother’s Day. THE VERGE

SunnyCo Swim takes a plunge. The Socal swimwear brand launches a IG promotion that snowballs to unwieldy proportions. Refinery29

The Real Real gets “real”. The upscale e-consignment platform plans first brick-and-mortar location. TechCrunch

Featured Store

@1843mag picks up where The Economist (its parent publication) leaves off, or rather “unwinds”—as they playfully put it. The publication (currently released in both print and digital formats) takes a look at our time and place via the lens of pop and intellect’s fascinating intersection. One minute they’re considering how WikiLeaks may influence media going forward; the next, they’re dissecting the marketing strategies of recording artists-cum-radio djs. Can you keep up? They think so, and they’re making it much easier to stay up to date on their content, via using Have2Have.it to make locating the stories you see highlighted on their IG feed, just a click away.

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This issue was curated by Kibwe Chase-Marshall from the team at Soldsie. Learn more about our social commerce tools on Soldsie.

Already a Soldsie user? Sign in here

If you have anything to submit or would like to be featured please email us at hello@soldsie.com

Smart Tips For Small Businesses: Understanding Modern Consumers and Mobile Devices

It seems hard to believe that only five years ago, optimizing for mobile users was more of an added bonus rather than a requirement for small business owners. Now that the majority of searches are made on mobile devices, online retailers need to adjust their strategies to meet the needs of their customers.

For many small e-commerce business owners, this means making their sites mobile-friendly and calling it a day. While a mobile-friendly site is essential for your online store, it isn’t enough if you want to ramp up your revenue this year. To do that, you need a better understanding of how consumers are using mobile devices and find opportunities in their online activities.

Using the smart tips below, you can start obtaining key insight into the behavior of mobile users that will prove invaluable to your small business. (more…)