How to Grow Instagram Engagement With Text Posts

Instagram’s strength lies in the visual impact of its content, which is also why it is one of the most engaging social media platforms. While your feed should consist of creative, eye-catching, and relevant images, text still carries weight—especially in a sea of photo posts. Below, we show you a few examples of brands and boutiques that have broken out of the mold to post quotes and messages.

Getting a Laugh

A little humor goes a long way, which is something that Miami-based Blush Boutique used to its advantage in posting this cheeky quote. It appeals to a young, meme-conscious audience, creating a relatable brand personality. After all, who doesn’t like wine?

Quoting a Testimonial

If you have a social influencer on your side, you’re on the right track. Go ahead and toot your own horn, like Uma Oils does: quote excerpts from positive press, celebrity endorsements, or enthusiastic fans. This will help someone who lands on your Instagram feed trust your brand and product.

Empowering Others

The message that Michael Stars sends is loud and clear. This uplifting message strengthens and underlines the brand’s values, humanizing the company and reminding followers that the clothes aren’t just clothes—they’re a lifestyle.

Celebrating Shopping

In the end, your followers are on your Instagram to see what you have to offer (and if you do your job well, to buy what you have to offer). Unite your followers around this common love and post content that relates to shopping, like this one from Poshsquare.

What quotes, messages, or memes have you discovered on Instagram lately? Let us know in the comments!


Facebook Makes News News, WhatsApp Starts the Year Off With a Bang, and Hawaii Magazine Joins

From Soldsie

Four latest examples of brands and influencers pushing the boundaries of online marketing. Soldsie Blog.

From the Networks

Facebook delves further into the news business with the Facebook Journalism Project. TechCrunch.

Intagram to start showing ads between Stories. Re/Code.

Snapchat just launched a universal search bar making it easier to find individuals, stories, and brands of interest. TechCrunch.

Twitter bug that temporarily showed tweets from accounts not followed is now fixed. Mashable.

From Everyone Else

WhatsApp experienced all time highest usage to date New Year’s Eve 2017. Re/Code.

Pinterest can still be a viable platform for ecommerce. Check out these tips from Social Media Today. Social Media Today.

AirBnB helps raise 13 million in investments for restaurant app Resy. Venture Beat.

Featured Store

Based in Honolulu, Oahu, HAWAI’I Magazine, the largest paid circulation magazine in the state, offers international Hawai’i enthusiasts insight into the best experiences on the islands. Covering travel recommendations, history, culture, and landscape, @hawaiimagazine uses to connect 73.8K Instagram followers to thoughtful, in-depth articles.

This issue was curated by Patrick Gartner from the team at Soldsie. Learn more about our social commerce tools on Soldsie.

Already a Soldsie user? Sign in here

If you have anything to submit or would like to be featured please email us at


Flash 4: Snapfest/That New New/Possibilities/Dude’s ‘Didas

Our newest editorial blog feature offers you a bi-weekly look at some of the concepts/products/people/places moving the dialogues of design/tech/style/culture forward. A great way to prime your mind to explore over the weekend!



Soldsie Digest – Picture Perfect Product Photos, Facebook Vys for Video, and Apple Squashes the Bug

From Soldsie

Picture Perfect: Selling via photos on Social? Our Guest Expert, Christina Coons will help you maximize the potential of your product images for your best shot at success. Soldsie Blog

From the Networks

Facebook vys for video. The social media giant tests “mid-roll” video ads in new revenue strategy. Recode

Instagram goes “7-up”. The picture-driven social media pioneer’s newest Iphone 7 update delivers exclusive new features. BGR

Snapchat chooses “Cheerio!”. The temporary content messaging network moves headquarters to the UK as part of new tax strategy. The Wall Street Journal

From Everyone Else

Apple squashes the bug. The tech leader announces that a browser bug affected battery-life lengths of newest MacBooks tested by Consumer Reports. The Verge

Google hits the road. The internet omnibrand plans to unveil self-driving automobiles this month. Business Insider

GoFundMe gets “Crowded”. The online fundraising platform acquires CrowdRise, a startup geared toward charitable fundraising. TechCrunch

Featured Store

@TheVenueReport knows that when you’re planning the most epic get-together/get-away ever, endless decisions must be made before you can “get the party started”. Within their searchable/bookable database of A-List international venues, they consider those minor details that can add up to making a major difference. Breathtaking images comprise their Instagram feed, allowing you to imagine exactly how your wedding/reunion/honeymoon might look. See something you like…or love? Via, reserving is just a click away.

This issue was curated by Kibwe Chase-Marshall from the team at Soldsie. Learn more about our social commerce tools on Soldsie.

Already a Soldsie user? Sign in here

If you have anything to submit or would like to be featured please email us at


Optimize Your Product Photos for Sales Success


Our Guest Expert, Christina Coons weighs in on putting together key pieces of your product photo puzzle:

“There’s an incredibly important SEO tactic you might not be applying to your online store. It involves your photos. Here’s what you need to do…”